This Search Engine Optimization guidebook is a quick, simple, easy read that makes SEO completely approachable for the solo-entrepreneur, small business or non-profit group.

If you just launched your first website or you're focusing on building audience, grab up a copy of this guidebook to get started on the next steps to promoting your great work online.

Optimizing to Be Found, Liked, and Trusted by Visitors on Search Engines

What you’re gonna get…

• Empowerment and knowledge – finally understand how search works and how you can harness its power for your benefit.
• See through the eyes of those you serve – evaluate your website and critique as a searcher and visitor would.
• Know what to focus on – assess your current situation with search and identify what steps to take next.
• Take proper action – move forward with a clear path and easy steps.
• Get in front of more buyers, donors, customers or clients on their terms – identify what they’re searching for and how to tailor your current content to their needs.
• Become known as a source of must-have, quality content – identify the needs of your audience, serving up key topics for maximum impact.
• Really impact your goals – identify proper metrics based on your goals and measure results.

What makes this search engine optimization guidebook different than all the others?

• Simple English with concise definitions of jargon. I know you don’t know this yet, and it’s ok, I’m here to break it down for you.
• You are super smart, it’s my job to make you smart about SEO too. I empower you to take this challenge by the horns to put this new knowledge to work for you. You can totally do this.
• Laid out with learning in mind. Expertly designed to give you knowledge when you need it as you work through the process.
• Quick Read. This book isn’t very big intentionally – to get you what you need and get out of your face.
• Action-focused. Homework and to-dos at the end of each chapter to guide your process of putting this new knowledge into action, as fast as possible.
• Human-focused. Not building an empire for Google’s latest algorithm, but for humans, human relation, and human behavior.
• Specific to Google and WordPress. Taking the top two names in building and promoting on the web and showing you all the tricks to really getting the most out of both with just a little effort.
• Lots of pictures and screenshots. You won’t get lost in the process; I’ll show you the way, literally.
• Backed by years of experience, research and a passion for connection. I’ve been creating for the web for over fifteen years. Helping organizations just like yours get found, liked and trusted on the Internet, driven by my interest in connecting humans together.