I was lucky enough to be selected to help Laid Off Camp Phoenix with their new HOWto series today at Gangplank! We put on an hour and a half workshop on how to get started with WordPress for past Laid Off Camp attendees.

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I’ve recently been browsing the lecture archives of the Do Lectures for inspiring ideas in business, society and marketing… when I came across this one I had to share it with you!

It’s a great presentation by Gabriel Brånby in which he discusses the history of his axe business – surviving two waves of almost closing up shop, it succeeds by focusing on quality and listening to its customers.
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It’s been over a year and half since Made Better Studio was re-birthed in March 2010. During this time, I’ve focused on helping my clients make their communications better and have been very fortunate to have earned a great deal of referral business based on the work ethics and quality I try to provide through the services that Made Better Studio offers to it’s clients.

I fell off the good marketing bandwagon and started down the stale marketing trail.

But you see, while I was making all this great work for everyone else, I had abandoned the Made Better Studio communication channels. I fell off the good marketing bandwagon and started down the stale marketing trail. 🙁 Yep, even I can use a little tender loving care when it comes to my business marketing.

What’s a good marketing company if you don’t focus on your own marketing every once in a while? So, I decided to take on the task of treating Made Better Studio not as my own business, but as my own client. Read more

Marketing your idea, product or service is a big part of how your business not only survives but thrives. So when it comes to selecting a marketing team, your decision on who you hire can be crucial to the success of your project. Read more